Shu Cole

Associate Professor
Recreation, Park, and Tourism Studies

colest@indiana.edu
(812) 855-9037
PH 133 E

Education
  • Texas A&M University, Ph.D., 1998
Courses
  • SPH R388 Marketing Principles for Leisure Services
  • SPH T552 Comtemporary Issues in Tourism Studies
Background
  • PI, A Self-Determination Perspective on Barriers to and Facilitators of Travel after Spinal Cord Injury. Psychological Research Grant funded by the Craig H. Neilsen Foundation. 2015-2018.
  • Co-Investigator, Innovative Solutions to Facilitate Accessibility for Airport Travelers with Disabilities. Airport Council Research Programs funded by Federal Aviation Administration-Open Doors Organization. 2016-2018.
  • PI, Innovation in Loding Industry Information on Accessibility. A Quality of Life Project funded by the Craig H. Neilsen Foundation. 2016-2017
  • Co-Chair, National Recreation and Parks Association Research Sessions. 2016-2018
  • Member, Research Committee of Academy of Spinal Cord Injury Professionals, Inc.
  • Member, Editorial Board, Journal of Travel Research
  • Founding Member, Editorial Board, Recreation, Parks, and Tourism in Public Health (journal)
Research Interests

The ability to travel plays an important role in many Americans’ daily lives, and the reduced ability to travel due to aging, chronic health conditions and disabilities will negatively impact their everyday activities, including work, independent living, community involvement, recreation, and subsequently, individuals’ well-being across their lifespan. My current research in the travel behavior of people with disabilities and older adults is framed in the biopsychosocial model of functioning, disability and health, as defined by the World Health Organization. This conceptualization not only emphasizes the health conditions of individuals with disabilities from a biomedical perspective, but also embraces the social and environmental life domains of the individuals. My research focuses on the psychological, social and environmental factors that predict participation of people with disabilities and older adults in travel-related activities. On the demand side of the travel and hospitality industries, my research focuses on the travel experience of people with disabilities and older adults, while on the supply side, my research is meant to help travel businesses (lodging, airport, destinations, etc.) expand their capacities to accommodate the ever-growing aging population. Specifically, my research questions include:
1.    What are the psychological, social and environmental factors that influence the participation of people with disabilities and older adults in travel-related activities?
2.    How do the psychological, social and environmental factors interact with each other to influence the participation of people with disabilities and older adults in travel-related activates?
3.    What can travel and hospitality businesses do to accommodate the needs of people with disabilities and older adults?

Selected Publications
Articles

Zhang, Y., Cole, S., Ricci, P., & Gao, J. (2017). Context-Based Leisure Travel Facilitation among People with Mobility Challenges: A Self-Determination Theory Approach. Journal of Travel Research, 0047287517741004.

Zhang, Y., Cole, S., Hirt, E., & Bilgihan A. (2017). Self-determined travel facilitation with mental construal priming. Tourism Management, 61, 472-483.

Wang, W., Cole, S. T., Chen, J. S. (2017). Tourist Innovation in Air Travel. Journal of Travel Research. http://journals.sagepub.com/doi/pdf/10.1177/0047287516686724.

Zhang, Y., & Cole, S. (2016). Lodging Service Structure of Satisfaction among Customers with Mobility Challenges: Introducing Web Textual Data into Satisfaction Structure Analyses with Mixed Methods. Tourism Management, 53, 13-27.

Park, Y.W., Cole, S., & Zhang, Y. (2015). Accessibility of travel and tourism services as perceived by travelers with mobility impairments. Tourism Review International, 19 (1-2), 31-42.

Books

Austin, D.R. & Cole, S.T. (2013). Inclusive Tourism. In D. R. Austin, & Y. Lee (Eds.), Inclusive and Special Recreation: Opportunities for Persons from Diverse Populations to Flourish, (p.301-314). Urbana, IL: Sagamore Publishing.

Voight, A., & Cole, S.T. (2010) Inclusive Travel, Tourism, and Amusements. In Inclusive Recreation: Programs and Services for Diverse Populations, (p.331-345). Champaign, IL: Human Kinetics.